Whether you've done business online or not, it's important to have a thorough understanding of the current market so you can construct an air-tight strategy moving forward. In this module, we'll introduce the underlying philosophy of the course and dive deep into the following topics:

• different business models
• how websites are monetized
• how valuations are determined
• different investment strategies

By the end: You'll have insight into the different paths available to you.

Knowing how to approach the financial and structural aspects of the acquisition are imperative to your success. Our ultimate goal is to maximize the size of the company you're able to purchase while simultaneously minimizing your personal risk.  In this module, we'll cover:

• the power of leverage
• good debt vs bad debt
• creative deal structuring
• contractual agreements

By the end: You'll understand how to find financing and how to structure your deal to best serve you.

In order to make this work, you'll have to get very clear on what your goal is. Clarity of purpose combined with consistent action is what's going to get you through the acquisition process and onto the other side as the owner of your ideal business. We'll do this by:

• developing the right mindset
• a personal SWOT analysis
• building your buyer's resume
• identifying your ideal business

By the end: You'll have taken a personal inventory and written your target acquisition statement.

There are a lot of online businesses for sale out there and varying ways of finding out about them - from brokers to networking events. In any case, having a system to manage potential prospects is crucial for using your time efficiently.  In this module, you'll learn how to:

• find deal flow
• manage your prospects
• pre-qualify businesses
• outsource the process

By the end: You'll have an inexhaustible supply of acquisition prospects and a smart system to manage them.

How you're able to communicate with the seller is extremely important. It is crucial that you develop a good relationship with the seller, as this will make the negotiations of the deal go much smoother. In this module, we'll cover:

• building rapport
• asking the right questions
• writing the letter of intent
• how to sequence your offer

By the end: You'll know how to tactfully negotiate with sellers and craft a compelling offer.

Due diligence is perhaps the most important aspect of the acquisition process. Everything must be verified to ensure the business is indeed what you believe it to be. In this module, we'll walk you through all aspects of due diligence, including:

• asset verification
• business compliance
• operations/HR
• financial audits

By the end: You'll have analyzed all aspects of your target business.

Closing day is nearing and the end is in sight, but there are still a lot of details to be ironed out before the acquisition becomes final. Ensuring you have an air-tight closing is imperative for your future success.  In this module, you'll learn about:

• final negotiations
• what documents you need
• using an escrow service
• transferring the assets

By the end: You'll have successfully closed on your new business.

The first few months of operating your new business are crucial. As the new owner, it is your job to set the pace with your new employees, vendors, etc. In this module, you'll learn about:

• acclimating to the business
• fine-tuning systems & processes
• strategic growth initiatives

By the end: You'll have a road map for the future success of your business.